New Business
Brief description
- digital transformation and methods for developing digital business models (design thinking, etc.),
- business model development in the context of disruptive developments (sharing economy, crowdsourcing, platform economy, etc.),
- cloud computing, big data and business analytics and their effects on business models,
- consideration for ethical aspects in the context of digital transformation
Mode of delivery
face to face
Type
compulsory
Recommended or required reading and other learning resources/tools
tbd
Planned learning activities and teaching methods
lecture, independent elaboration of a case study, virtual group task, online discussion and supervision, presentation
Assessment methods and criteria
written final exam as well as assessment of the quality of students’ group assignments
Prerequisites and co-requisites
Strategy and Organization; Decision-Making and Change
Infos
Degree programme
Projectmanagement & Organisation (Master)
Cycle
Master
ECTS Credits
3.00
Language of instruction
German
Curriculum
Part-Time
Academic year
2023
Semester
3 WS
Incoming
No
Learning outcome
After successfully completing this course, students will be able to
- explain the impact of new technologies on business processes and analyze potential effects,
- identify key factors influencing business models and explain how business models change in the context of disruptive developments and digital transformation,
- evaluate the effects of digital transformation and disruptive processes from an ethical perspective.
Course code
0388-20-01-BB-DE-24a