Fundamentals of General Business Administration

Brief description

The basic principles of business administration: materials management and production; marketing and sales; an overview of corporate accounting; investment and finance; corporate taxation; strategic management; human resource management; leadership and organization

Mode of delivery

face to face

Type

compulsory

Recommended or required reading and other learning resources/tools

Egger/Schauer (2013) Einführung in die allgemeine BWL; Linde Verlag.Messner /Kreidl/Wala (2014): Grundlagen der BWL, Lexis Nexis.

Planned learning activities and teaching methods

theoretical and practical input by lecturers

Prerequisites and co-requisites

none

Infos

Degree programme

Work Design & HR Management (Bachelor)

Cycle

Bachelor

ECTS Credits

3.00

Language of instruction

German

Curriculum

Part-Time

Academic year

2023

Semester

1 WS

Incoming

Yes

Learning outcome

Students are able to define and differentiate between basic terms in business administration. Students are able to recognize overlaps between different fields of business administration and are able to describe relationships between them (e.g. between HR management, marketing and accounting).

Course code

0582-15-01-BB-DE-01